This is one the best articles I have read about the subject of click fraud.
Business Week - The Dark Side of PPC
Finally someone digs into the numbers and gives examples of how a Paid To Read click ring works.
This is also a reason why MSFT does not have click fraud issues at the moment, however they are about to start whoring out their network with an AdSense type of program it sounds like. Don’t do it MSFT!
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