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	<title>PPC blog - Pay Per Click Blog &#187; Google</title>
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	<link>http://www.payperclickblog.com</link>
	<description>Random complaints about the PPC industry.</description>
	<lastBuildDate>Mon, 20 Nov 2006 18:19:03 +0000</lastBuildDate>
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		<title>Why do all search partners suck?</title>
		<link>http://www.payperclickblog.com/2006/11/20/why-do-all-search-partners-suck.html</link>
		<comments>http://www.payperclickblog.com/2006/11/20/why-do-all-search-partners-suck.html#comments</comments>
		<pubDate>Mon, 20 Nov 2006 09:13:55 +0000</pubDate>
		<dc:creator>Werty</dc:creator>
				<category><![CDATA[Google]]></category>
		<category><![CDATA[clickfraud]]></category>

		<guid isPermaLink="false">http://www.payperclickblog.com/2006/11/20/why-do-all-search-partners-suck.html</guid>
		<description><![CDATA[It is roughly 3:00am, my stats program updated for the day about an hr ago, and I am already about 8x as profitable today as I was yesterday. That is kind of weird eh?
The only 2 variables in the advertising that I was doing was 1- day of the week, and 2- opting in to [...]]]></description>
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		<slash:comments>7</slash:comments>
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		<title>Click Fraud on Google and Yahoo</title>
		<link>http://www.payperclickblog.com/2006/09/25/click-fraud-on-google-and-yahoo.html</link>
		<comments>http://www.payperclickblog.com/2006/09/25/click-fraud-on-google-and-yahoo.html#comments</comments>
		<pubDate>Mon, 25 Sep 2006 16:58:03 +0000</pubDate>
		<dc:creator>Werty</dc:creator>
				<category><![CDATA[Google]]></category>
		<category><![CDATA[Microsoft]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Yahoo!]]></category>

		<guid isPermaLink="false">http://www.payperclickblog.com/2006/09/25/click-fraud-on-google-and-yahoo.html</guid>
		<description><![CDATA[This is one the best articles I have read about the subject of click fraud.
Business Week &#8211; The Dark Side of PPC
Finally someone digs into the numbers and gives examples of how a Paid To Read click ring works.
This is also a reason why MSFT does not have click fraud issues at the moment, however [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>Google takes a stab at arbitrage?</title>
		<link>http://www.payperclickblog.com/2006/07/08/google-takes-a-stab-at-arbitrage.html</link>
		<comments>http://www.payperclickblog.com/2006/07/08/google-takes-a-stab-at-arbitrage.html#comments</comments>
		<pubDate>Sun, 09 Jul 2006 04:16:40 +0000</pubDate>
		<dc:creator>Werty</dc:creator>
				<category><![CDATA[AdWords]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[News]]></category>

		<guid isPermaLink="false">http://www.payperclickblog.com/2006/07/08/google-takes-a-stab-at-arbitrage.html</guid>
		<description><![CDATA[Google appears to be adjusting its adwords algo this weekend, increasing the weight of &#8220;quality score of the landing page&#8221; .
As usual they do not declare what aspects of it are changing, so those who have numerous sites out there will hopefully be able to tell what exactly seems to be making an effect. It [...]]]></description>
		<wfw:commentRss>http://www.payperclickblog.com/2006/07/08/google-takes-a-stab-at-arbitrage.html/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>AdWords Editor Now an Open Beta</title>
		<link>http://www.payperclickblog.com/2006/06/06/adwords-editor-now-an-open-beta.html</link>
		<comments>http://www.payperclickblog.com/2006/06/06/adwords-editor-now-an-open-beta.html#comments</comments>
		<pubDate>Tue, 06 Jun 2006 18:23:52 +0000</pubDate>
		<dc:creator>Werty</dc:creator>
				<category><![CDATA[AdWords]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Tools]]></category>

		<guid isPermaLink="false">http://www.payperclickblog.com/2006/06/06/adwords-editor-now-an-open-beta.html</guid>
		<description><![CDATA[Google has finally opened up the beta test of AdWords editor to all of its users. The software is available for download at this link.
I was lucky enough to have access to this for a few months and found it to be a great piece of software. It really helps out when trying to upload [...]]]></description>
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		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Yahoo Class Action Lawsuit</title>
		<link>http://www.payperclickblog.com/2006/05/03/yahoo-class-action-lawsuit.html</link>
		<comments>http://www.payperclickblog.com/2006/05/03/yahoo-class-action-lawsuit.html#comments</comments>
		<pubDate>Wed, 03 May 2006 07:45:36 +0000</pubDate>
		<dc:creator>Werty</dc:creator>
				<category><![CDATA[Google]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[YSM]]></category>
		<category><![CDATA[Yahoo!]]></category>

		<guid isPermaLink="false">http://www.payperclickblog.com/2006/05/03/yahoo-class-action-lawsuit.html</guid>
		<description><![CDATA[Oh Snap! It seems like the shit may have hit the fan a bit for YSM / Overture today. Apparently there is a class action lawsuit that has been filled against Yahoo for participating in click fraud. I found the article in the Washington post by the way of webmaster world.
An interesting point in the [...]]]></description>
		<wfw:commentRss>http://www.payperclickblog.com/2006/05/03/yahoo-class-action-lawsuit.html/feed</wfw:commentRss>
		<slash:comments>4</slash:comments>
		</item>
		<item>
		<title>The Day Arbitrage Died &#8211; AdWords Uses Landing Pages as part of Quality Score</title>
		<link>http://www.payperclickblog.com/2005/12/11/the-day-arbitrage-died.html</link>
		<comments>http://www.payperclickblog.com/2005/12/11/the-day-arbitrage-died.html#comments</comments>
		<pubDate>Sun, 11 Dec 2005 07:08:08 +0000</pubDate>
		<dc:creator>Werty</dc:creator>
				<category><![CDATA[AdSense]]></category>
		<category><![CDATA[AdWords]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[News]]></category>

		<guid isPermaLink="false">http://www.payperclickblog.com/?p=3</guid>
		<description><![CDATA[A poorly written article about the history of changes over at AdWords and new change to incorporating landing page information to quality score.]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Pay Per Click Blog Launches</title>
		<link>http://www.payperclickblog.com/2005/11/24/ppc-blog.html</link>
		<comments>http://www.payperclickblog.com/2005/11/24/ppc-blog.html#comments</comments>
		<pubDate>Fri, 25 Nov 2005 04:15:52 +0000</pubDate>
		<dc:creator>Werty</dc:creator>
				<category><![CDATA[2nd Tier]]></category>
		<category><![CDATA[AdSense]]></category>
		<category><![CDATA[AdWords]]></category>
		<category><![CDATA[Ask Jeeves]]></category>
		<category><![CDATA[Excel]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[Microsoft]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Pay Per Click Blog]]></category>
		<category><![CDATA[Tips]]></category>
		<category><![CDATA[Tools]]></category>
		<category><![CDATA[Training]]></category>
		<category><![CDATA[YPN]]></category>
		<category><![CDATA[YSM]]></category>
		<category><![CDATA[Yahoo!]]></category>

		<guid isPermaLink="false">/?p=1</guid>
		<description><![CDATA[A new blog about pay per click marketing launches.]]></description>
		<wfw:commentRss>http://www.payperclickblog.com/2005/11/24/ppc-blog.html/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
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