An interesting email arrived from Yahoo! today stating that I could easily import settings from an US Yahoo! Search Marketing (overture) account to a UK overture account.
We’ve made it easy for you to set up a new UK account. By creating a sub-account that sits conveniently within your existing account, there is no need to re-enter information we already have collected. Simply visit the link below and fill out the registration form. A UK client services representative will contact you via email with more instructions and account setup confirmation.
This is obviously not a full blown roll out of Panama but it is a huge step forward for Yahoo! to bring their PPC accounts into ONE centralized company, VS having to have 10 accounts at separate Yahoo/Overture sites to handle 10 different countries.
The signup page is located here, and states:
Start your UK sub-account
Setting up a sub-account is easy and you can simply transfer your existing listings to your new UK account. Just fill out and submit the sub-account request form below, and you’ll be contacted via email by our UK Client Services team for account set-up confirmation.
I am not sure if anyone has tried this yet, but it is a step in the right direction in my opinion and would love to hear your feedback on how it works.
